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Stephanie Lichtenfeld

Ideasicle Prefers Green Briefs

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Ideasicle Prefers Green Briefs

As many of you know, I love to study creativity. Research studies that uncover scientific ways we can improve our creativity are like crack to me. Well, a few years ago I stumbled upon an interesting study that measured the influence of colors on our mental activities.

It was determined empirically that the color green, when presented to an unwitting subject just prior to a creative test, improved his or her creative abilities. 

Green body-slams all other colors when it comes to creativity....

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